Search Engine Optimisation for Web Developers is a very good article at Sitepoint.com that outlines some of the determining factors of high search engine placement.
According to the article, the factors include:
- Navigation And Accessibility
- Site Architecture And Content Delivery Technologies
- Content Optimisation
Look for search engine optimization (SEO) to become more and more of an critical factor in the coming years as getting found online becomes progressively more vital for businesses large and small. You often hear about bloggers and other noncommercial website owners trying to optimize for search engines but imagine how critical it is to do SEO correctly if you are a multinational corporation with hundreds of products and billions of dollars in revenue.
Actually, search engine optimization is probably a pretty smart thing to be learning in 2004 to get a leg up on your competition no matter what your niche on the Internet happens to be. Even if you are a technical professional such as a graphic designer or web developer it might behoove you to learn SEO as a additional service that you can offer, thereby enhancing your professional toolbox and overall employability.

