Flipping Blogs

by Tom

Ben Bleikamp shares his recent experience Flipping his blog – that’s right he sold his blog, and for pretty decent bucks! The selp-proclaimed entrepreneur set up a poker blog, loaded it with some original content (over 100 posts over 3 months) then sold it for $2,400USD. What I find even more amazing is that he only had 35 people subscribed to his RSS feed and he averaged 100 unique visits a day.

I was absolutely floored when I read this and suddenly I’m wondering if we aren’t witnessing a interesting watershed in the idea of what is valuable in terms of media properties on the Internet.

Does a site necessarily have to be a sophisticated, million-dollar  media outlet to add value to a certain subset of people? If one created a website for even a small niche and gave site visitors what they were looking for in terms of information or even a sense of community, who can say what that would be worth if the owner tried to sell it? Fascinating times…

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{ 1 comment… read it below or add one }

Ben Bleikamp

Jim – the reason I didn’t have many readers subscribing to my blog is because most of them were coming from 9rules.com homepage, they weren’t all that interested in poker, just wanted to see what the blog was about.

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