User Exit Surveys

We have a client that would like us to provide an exit survey on their website. The goal of the survey is to gauge the general experience and satisfaction that the user acheived while visiting the site.

I’ve been searching for a best practice on how to present the survey on the site in order to maximize the number of participants but haven’t really found any good information. The two ideas we’ve had are:

  • “Big” text on the top of each page asking people to participate
  • Popup windows on home page exit (problem with blockers)

Does anybody have any other suggestions? If you’ve had any experience with this type of issue, I would really appreciate it if you could please leave your comment here!